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ULG’s Language Solutions Blog

Why Content Localization Is Important for Your B2B Business Strategy

Globalization and the continuing digitization of business require high-quality, culturally appropriate translation for your business’s international expansion, but language is only one piece of implem...

Expand to New Markets with Design Thinking

With global disruptions in supply chains and production and general economic uncertainty, growing out and not up is a very attractive option for businesses. Offering an existing product or service to ...

Workforce Diversification Gives Manufacturers a Competitive Advantage

The manufacturing industry is facing a serious labor shortage that will likely worsen. But, recruiting and retaining talent from diverse populations can fill available positions and give manufacturers...

How to Measure Localization ROI for Your Language Translation Services

Companies aren’t just building up anymore; they’re building out. There’s never been a better time to expand your business reach by tapping into the global market, and putting money toward language tra...

3 Common Medical Translation Mistakes and How to Prevent Them

From routine checkups to medical emergencies, patients count on hospitals to provide excellent treatment. In order to ensure the best quality care, medical professionals must be able to communicate wi...

The Spotify Localization Strategy

This article was originally published in June 2017 and has been updated. Since it launched in 2008, Spotify has become a leader in the music streaming scene. Over 50 million paid subscribers use the s...

5 Keys to Effective Multicultural Communication

This article was originally published in April 2017 and has been updated. Communication across cultures can be challenging. But in an age of globalization, effective multicultural communication is vit...

Localization Strategy Guide: Cultural Dimensions of Brazil

This article was originally published in June 2017 and has been updated. Brazil, once home to an economic boom, has been in a recession since 2013, and consumers have opted to hold onto their well-ear...

Airbnb’s Localization Strategy

This article was originally published in August 2017 and has been updated. Airbnb, the home-sharing service that amassed nearly $47 billion in gross booking value in 2021, is accessible in virtually e...

United Language Group's Linguist Engagement Process

At United Language Group, our experience and commitment to quality have helped us understand our pivotal role in creating true end-to-end partnerships. Most language service providers (LSPs) understan...

The Power of Partnerships to Improve Lives Worldwide

Earlier this month, United Language Group (ULG) partnered with LocWorld, Next Level Globalization (NLG), and Boston Scientific to discuss the power of partnership. Speakers Eileen Kerry and Tommy Davi...

6 Ways to Ensure patients with LEP have a seamless COVID-19 vaccine experience

  The COVID-19 pandemic has shed a spotlight on the systemic inequalities and lack of access to health care for patients and members with Limited English Proficiency (LEP). Across the care continuum y...

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