ULG’s Language Solutions Blog

Are Dialects Becoming Globalized?

  As globalization continues to gain prominence throughout the world, some linguists and other experts are wondering if dialects are slowly disappearing. While it’s true that technological and economi...

Social Media Marketing in China: What to Know

      With over 700 million social media users in the country and rapid economic expansion, China has become an indispensable market for companies interested in international business. The potential t...

From the UK to China: The Global Transformation of Snooker

In front of a hushed Beijing audience on April 2nd, snooker sensation Mark Selby played in the final match of the 2017 China Open. Coming back from a deficit, Selby edged out Mark Williams and won the...

The Globalization of the NBA

  Like the NFL, the National Basketball Association (NBA) has a keen interest in expanding the popularity of its sport beyond North America. With rabid fanbases developing around the globe, the NBA ha...

Localizing Images for Marketing

  In the world of global marketing, localization is king. Through a well-planned and researched localization process, brands can travel all around the world. While many think of localization as a larg...

What are the Six Cultural Dimensions?

Unfamiliar cultures can be confusing to many around the world. Why do cultural practices differ so much, and how can we start to understand them? These questions are relevant not just for businesses, ...

Lead With Languages: Promoting Bilingualism in The U.S.

  An ambitious new language learning campaign has dedicated itself to the promotion of bilingualism in the United States in response to a growing need for multilingual speakers. Lead With Languages, a...

The Globalization of the NFL

  In 2005, the Arizona Cardinals and San Francisco 49ers played in Mexico City at Estadio Azteca. Despite what was viewed as subpar play, the game, marketed as “NFL Fútbol Americano,” was a massive su...

Communicating in High Context vs. Low Context Cultures

How people communicate with one another varies wildly from culture to culture. In our fully globalized times, it is more important than ever to understand these differences and where they come from. O...

Growing Globally: How ULG Came To Be

      United Language Group (ULG) was created in June of 2016, after acquiring KJ International Resources (KJI) and Merrill Brink International, two leading language service providers. The merger has ...

Localizing Acronyms

  Acronyms and abbreviations are one of the trickiest localization items to handle. While shortening words and phrases can make life easier when writing in your local language, translating acronyms ca...

The Business Need for a Bilingual Education

  The proliferation of technology has brought our world closer together ensuring that globalization is here to stay. For businesses, this now means in order to be internationally successful, they have...