--- title: Subtitle Hack Puts Millions at Risk description: Social media round-up for October 21, 2016 image: https://www.unitedlanguagegroup.com/hubfs/Imported_Blog_Media/SubtitleHackCOMPRESSED-e1495652848198-8.jpg --- [Octave Login](https://portal.ulgoctave.com/itrac/Authentication/login.aspx?ReturnUrl=%2fitrac%2fOctave) Search Language Options - [Español](https://www.unitedlanguagegroup.com/) - [Español (Latinoamérica)](https://www.unitedlanguagegroup.com/) - [Français](https://www.unitedlanguagegroup.com/) - [Deutsch](https://www.unitedlanguagegroup.com/) - [简体中文](https://www.unitedlanguagegroup.com/) - [English](https://www.unitedlanguagegroup.com/) [![ULG\_Logo\_Full](https://www.unitedlanguagegroup.com/hubfs/ULG_Logo_Full.svg "ULG_Logo_Full")](https://www.unitedlanguagegroup.com) - [Services](https://www.unitedlanguagegroup.com/translation-services/language) - [Translation Services](https://www.unitedlanguagegroup.com/translation-services) - [Machine Translation](https://www.unitedlanguagegroup.com/translation-services/machine) - 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[Contact](https://www.unitedlanguagegroup.com/contact) ## ULG's Language Services Blog # Subtitle Hack Puts Millions at Risk Posted by [United Language Group](https://www.unitedlanguagegroup.com/blog/author/united-language-group) [![movie seats](https://www.unitedlanguagegroup.com/hubfs/Imported_Blog_Media/SubtitleHackCOMPRESSED-e1495652848198-8.jpg)](https://www.unitedlanguagegroup.com/blog/strategy/subtitle-hack-puts-millions-at-risk)   **Social media round-up for October 21, 2016** - This week on the Common Sense Advisory blog, Arle Lommel asked us all if we could be missing business opportunities because we might be targeting in the wrong language. Food for thought. - We are embracing the future of translation at VIA, which to us means using technology. HSBC had a surprisingly interesting article on how talking to devices [may affect our spoken language](http://www.about.hsbc.co.uk/news-and-media/the-sound-of-britain-in-2066) in the not-too-distant future. - More on engendered languages, a much-discussed and important topic. This time it’s [Grist talking about how sea-level rise from climate change may lead to more languages dying out.](http://grist.org/justice/as-ice-melts-and-seas-rise-can-endangered-languages-survive/) - German language classes are [gaining popularity in the Balkans](http://www.dw.com/en/learning-german-is-gaining-popularity-in-the-balkan-states/a-35984926), from DWNews. - Over on The National, we read about the [importance of the correct translation for business](http://www.thenational.ae/business/economy/in-the-uae-business-can-be-gained--or-lost--in-translation) in the UAE. - Kerstin Hammes [had a great podcast](http://fluentlanguage.co.uk/podcast-blog/episode-28-what-you-are-is-what-you-say-swahili-gender-neutral-language-and-emoji) about self-identifying language in Swahili. - This man spent 35 years compiling a [132K-word slang dictionary,](http://qz.com/805633/greens-dictionary-of-slang-jonathon-green-has-spent-35-years-compiling-entries-for-a-132000-word-online-slang-dictionary-that-you-can-search-for-free%20/) which can be read online. - Did you know that October is National Hispanic Heritage month in the US? Learn more about it over [here](http://hispanicheritagemonth.gov/). - We just saw this great infographic “[Why Language Learning is Important](http://elearninginfographics.com/why-language-learning-is-important-infographic/)”. - Who Needs German Lessons? [Germans do, says the Wall Street Journal.](http://www.wsj.com/articles/who-needs-german-lessons-germans-apparently-1476030308) - The New York Times had an article about a language tic that we’ve never heard or noticed before, in “[England’s Reflexive Pronoun Epidemic](http://www.nytimes.com/2016/07/29/opinion/english-for-yourself.html)”. 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