ULG’s Language Solutions Blog

5 Keys to Effective Multicultural Communication

This article was originally published in April 2017 and has been updated. Communication across cultures can be challenging. But in an age of globalization, effective multicultural communication is vit...

ULG Awarded Grant for the Centers for Medicare & Medicaid (CMS) Navigator Program

It is widely known that healthcare and health insurance are deeply complex and challenging to navigate in the United States. In fact, a 2020 KFF survey found half of consumers who looked for coverage ...

What Is Transcreation? And When Should You Use It?

This article was originally published in August 2017 and has been updated. When the now-defunct Braniff Airlines released an ad targeting its Spanish speaking consumers in 1987, it likely couldn’t hav...

5 Reasons Why You Shouldn’t Ignore Bilingual Care Coordination

A complex health system can’t survive without care coordination. As the world continues to globalize, care coordination models have had to adjust in order to provide access to sufficient healthcare fo...

Localization Strategy Guide: Cultural Dimensions of Brazil

This article was originally published in June 2017 and has been updated. Brazil, once home to an economic boom, has been in a recession since 2013, and consumers have opted to hold onto their well-ear...

Addressing the Top 3 Concerns around Machine Translation Solutions in Healthcare

Within the healthcare industry, machine translation (MT) has rapidly come into focus as a solution for managing turnaround time and efficiency within the translation process. However, as organizations...

How Specialized Bilingual Resources Moved More Members to Complete their Health Risk Assessment (HRA)

Solving HRA Completion Rate Challenges with Bilingual Care Liaisons and Bilingual Resources for LEP Outreach One central objective that many health insurers face is increasing Health Risk Assessment (...

National Immunizations Awareness Month: 7 Ways to Increase your LEP Outreach

  Did you know that August is National Immunizations Awareness Month? With flu season right around the corner, now is the perfect time to start thinking about getting your flu shot. Additionally, with...

Airbnb’s Localization Strategy

This article was originally published in August 2017 and has been updated. Airbnb, the home-sharing service that amassed nearly $47 billion in gross booking value in 2021, is accessible in virtually e...

How to Improve Cultural Competence Within a Healthcare Organization

    Healthcare organizations in the United States provide care to a highly diverse patient demographic. Effectively connecting and communicating with these patients is vital to the overall care experi...

5 Free MT Tool Failures: The Risk of Free Online Resources

This article was originally published in August 2018 and has been updated. In 2018, Facebook received strong criticism for an embarrassing translation mistake triggered by its algorithm. After a 6.9 m...

Why Machine Translation Terminology Management Matters in Manufacturing

This article was originally published in October 2020 and has been updated. Terminology management is a critical and key component to ensuring optimal translation quality for all localized content. It...

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